As part of a self-initiated design project, I challenged myself to redesign materials for the businesses of my hometown. John J. Fox Funeral Home is a family-run business founded in 1893 that has guided generations through some of the most difficult moments of their lives.
The current website is a little outdated and difficult to navigate. I prioritized a clean, intuitive layout that allows families to find everything they need on the first page. Laid out in a clean design that is organized and reassuring.
The existing logo is well-designed and highly readable. I made a few subtle changes, primarily to the type face, to make it even more streamlined.